Empower Your Real Estate Career Through:

Social Media.

Technology.

Coaching.

AI.

Collaboration.

Social Media.

Take the Next Step in

Your Real Estate Career

Welcome to The Real Side

Powered by ΓEA⅃ Brokerage

Joining The Real Side is simple. For just $99/month, you’ll gain access to coaching, content, tools, and a community designed to help you thrive. You'll find the value and support will exceed any expectations you have.

No splits to us.

No broker fees.

Keep your brand.

Enjoy a team atmosphere without the high price tag of being a team.

Transform Your Real Estate Business with the Power of Social Media and Technology

The Real Side isn’t just a collaboration — it’s a movement for agents who want to master social media, connect with clients like never before, and harness cutting-edge tools to close more deals without giving up your commission checks!

Weekly Trainings & Coachings

Daily Social Media Content

Top-Tier Tools

Community Support

No Commission Split

1-2-1 Coaching

Meet

The Real Side Partners

Get to know the experts who will guide you to success at The Real Side. Their combined experience in real estate, social media, and business growth is your key to unlocking new opportunities.

Jeff Pfitzer

Social Media Guru

Jeff Pfitzer is a video and social media expert, leveraging his success in the mortgage and real estate industries to help businesses grow their brands. After recognizing the power of video, he transitioned into coaching and business development, focusing on brand growth and visibility through social media.

As the founder of Pfitzer Media, Jeff helps businesses elevate their brands through video, social media, and content creation. He has co-founded platforms like Drunk on Social, Business Video School, and Bridge the Gap Coaching, providing high-level training on video and social media strategies.

Jeff’s coaching and consulting have driven significant business growth, including a 5x increase in his own mortgage business before his industry exit. He hosts the Lab Coat Agents podcast and co-hosts the Social Genius podcast with Tristan Ahumada. Recognized as a top 30 video influencer by BombBomb, he continues to help businesses attract clients and expand their reach through social media.

David Nelson

Realtor - Techie Nerd

David Nelson is a seasoned Minnesota real estate professional who has been empowering agents since 2009 and started the Imperial Home Team (2014-2023). As the founder of Agent Power Up, he has dedicated his career to helping agents grow through innovative coaching and practical training. David also created Free Up, a comprehensive business suite tailored to real estate professionals, giving agents their time back and streamlining their operations.

Known for his superpowers in systems, technology, branding, and marketing, David stays a step ahead of industry trends to ensure agents are always equipped for success. A former occupational therapist, David's heart for helping others and problem-solving spirit drives his mission to teach, coach, and inspire leadership in others. His love for Star Wars is reflected in his unique branding, and his "Jedi-like" approach to challenges ensures agents are guided toward their goals with precision and care.

Schedule a 30-Minute 1-2-1 Zoom Call With David

Confidential 1-2-1 with David Nelson discuss what it is like joining us at Real.

This is your time to ask question, pick David's brain, and learn more about this amazing opportunity. Book a day and time that works for your schedule.

What's Included for the $99/month

Get everything you need to elevate your real estate career with this all-inclusive package to boost your real estate career while adding more personal time to your day. Here’s what’s waiting for you:

Weekly Coaching and Training

Access weekly coaching sessions and hands-on training designed to grow your social media presence, master the latest tools, AI, maximizing Free Up, innovation, and stay ahead of the crowd with insights from industry leaders and special guest speakers. Learn advanced strategies to engage your audience and elevate your business to new heights.

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Daily Social Media Content

Gain access to a library of plug-and-play graphics, captions, engagement posts, and videos that make creating engaging social media posts effortless. Stand out in a crowded market with professionally designed content tailored for real estate agents. Content perfect for Instagram, Facebook, Tik Tok, and LinkedIn....just copy and paste while personalizing to your brand if you like.

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1-2-1 Coaching

Join forces with us to take your business to the next level. Benefit from personalized 1-on-1 coaching sessions with David Nelson or Jeff Pfitzer to ensure your success every step of the way. Our mission is to help you grow, streamline your day-to-day, and build a recession-proof career through partnership and collaboration.

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Free Up CRM+

Simplify your business with our all-in-one CRM business suite. Capture leads, nurture relationships, and convert prospects seamlessly with this powerful tool included in your membership. Some features with Free Up include a robust CRM, website builder, create landing pages/funnels, email/text campaigns, sell products, social media planner, Google My Business enhancing, comes with 1,000 of easy templates and so much more. Plus, you get an extra seat for free. Perfect for your assistant, transaction coordinator, marketing director, etc.

Learn about Free Up HERE as well as book a demo with David.

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Resource Libraries

Unlock a treasure trove of resources for our agents.. Access ready-to-use real estate tools, including customizable presentations, fliers, and programs you can download and personalize. Find templates, training videos, past recordings, and strategies that allow you to save time while staying professional and polished. Everything you need to succeed is just a click away.

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Collaborative Community

Be part of a vibrant community of like-minded agents across Real brokerage. Share strategies, celebrate wins, and grow together with a network that always has your back.

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Team Up on In-Person Meetings and Events

For agents based in Minnesota or those who want to visit, we provide opportunities to collaborate on local, in-person meetings and events. Whether it’s conferences, seminars, happy hours, client appreciation events, or other networking gatherings, we’ll team up with you every step of the way. Plus, learn how to plan and execute your own events in your area to strengthen your client relationships, build community, and expand your business reach.

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Plus, All the Great Features With ΓEA⅃!

KEEP MORE

Keep more of your commission with very generous splits and a low cap without a ΓEA⅃ monthlyh fee. The agents can invest in their future as they please!

BUILD WEALTH

Build ownership in ΓEA⅃ through various stock plans that you can invest in and also receive for free when you hit numerous milestones.

STATE-OF-THE-ART TECH

Tools to help you manage your deals, be more efficient, stay connected to ΓEA⅃'s community, and reach support. Yes, we have AI built in!

TRAINING & EDUCATION

Daily live training and education with proven top brokers, agents, and industry influencers.

REVENUE SHARE

Know other great agents you'd love to be in business with? Get rewarded when they join ΓEA⅃.

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SUPPORTIVE COMMUNITY

Leverage a supportive community of thousands of ΓEA⅃ agents, spanning the US & Canada.

The ΓEA⅃ Presentation

Check out what ΓEA⅃ has to offer you and your lifestyle on this digital presentation. Look it over and please don't hesitate to reach out with any questions. We realize it's a tad overwhelming with value!

Frequently Asked Questions

Who can join The Real Side?

The Real Side is exclusively for agents with ΓEA⅃ brokerage and are a member of our group. To verify if you are, please don't hesitate to contact us!

Can I keep my own branding and marketing?

Yes! At The Real Side, we believe in helping agents grow their unique brand and extend their reach. Our tools and resources are designed to support and enhance your individual branding efforts, ensuring that your personal style and marketing strategies shine through. You are always required to follow your state branding guidelines.

What’s included in the $99/month investment?

Your investment includes social media coaching, daily social media content that is done-for-you weekly trainings, free account to Free Up (CRM, social media planner, email/text, campaigns, and landing page builder), tons of available resources at your fingertips, collaboration to up your game, and a supportive community from across the USA and Canda.

Do I have to split my commissions or charge extra fees?

No. We don’t take any of your commissions or require you to charge a "broker/team fee" to your clients. We believe you should INVEST in your business.

Can agents across the U.S. and Canada join?

Absolutely! This amazing offer is open to any agent in the United States and Canada. If ΓEA⅃ operates in your state, province, or country, we can help you grow your business.

How do I access the coaching sessions and content?

All coaching sessions and daily content will be accessible directly to each agent. 1-1 coaching can be scheduled as needed and will be over Zoom.

Can I join even though I am already at ΓEA⅃?

Yes, of course! Please reach out to David directly to chat more about this.

We would love to hear from you!

Fill out the form and David will reach out to you. Ask any questions, learn more about us, or pick our brains. That's what we are here for.

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The Real Side

The Real Side

Empowering Real Estate Agents

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